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Posts Tagged ‘U.S. Green Building Council’

10,000 Commercial Green Building Projects Have Now Earned LEED Ratings

September 1st, 2011 No comments

There are now 10,000 commercial LEED-certified buildingsAustin, Texas:  It is now official.  There have been 10,000 commercial green building projects that have earned LEED ratings, as mentioned by GreenBuildings.com.

LEED-certified commercial space now totals 1.3 billion square feet of property around the globe, according to Erin Emery, a spokeswoman for the Green Building Certification Institute, which provides the third-party confirmation for LEED certifications.

Since the  U.S. Green Building Council initiated its Leadership in Energy and Environmental Design rating system in 2000, there has been tremendous strides.

This is a great start for the entire commercial building industry.

The chart, from Environmentalleader.com, shows the rapid growth of LEED Gold certified buildings over the past decade.

Hopefully, this trend will not only continue, but will double in scope each year.

Will it take tax incentives?  Most likely.

The National Association of Industrial and Office Properties (NAIOP) encourages its developer members to “proactively lobby local governments with their preferred incentives when the subject of green buildings appears on the local agenda.”

Achieving LEED certification is a win-win proposition.  The property owner saves money on their energy bills, they can more readily attract a better tenant,the property usually retains it value longer and it helps to reduce climate change.

Does achieving LEED certification take time, money and effort up-front.  Sure.  But the cost savings in the long-term ,ore than offset this effort.

Establish your business as truly green friendly and seek out LEED-certified buildings to lease, build or convert your own property as LEED certified, and/or support businesses who have earned LEED ratings.  When money flows to these companies, it will only encourage more applications for the program.

Here’s to a greener tomorrow, today.
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Robert Piller, President of Eco Marketing Solutions, has over 25 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of reusable and organic tote bags, recycled and biodegradable water bottles, recycled pens and pencils in the country.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find biodegradable, organic and recycled imprinted promotional items in your price range and time frame.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Follow ecomarketing on Twitter

Going Green: LEED-Certified Hotels

August 16th, 2011 No comments

Stay at LEED-certified hotelsAustin, Texas: Our family took a few days to vacation in Seattle before embarking on an Alaskan cruise last week, and we were amazed at what an eco-friendly town Seattle is.

Recycling stations were easy to find and very abundant throughout the city. Great public transportation, much of it was free. And a downtown that is very conducive to walking.

We made it a point to stay at the Hyatt at Olive 8, a LEED-certified hotel in downtown Seattle, which didn’t disappoint.  This silver LEED-certified hotel featured low-flush toilets, lighting powered with the room card so it would shut off when you left the room, a green roof, recycling bins in each room, as well as a ton of other green features.

Did it cost a little bit more than any other hotel in the area?  Possibly, but as the president of a green company myself, I feel that it is an obligation to support other organizations that are making a strong effort to reduce their carbon footprint.

According to the U.S. Green Building Council, a LEED-certified building uses 26% less energy and 30% less indoor water, while emitting 33% less carbon dioxide than its counterparts.

Are you doing the same?   When you travel, are you seeking out LEED-certified hotels in the cities that you travel to?  If not, why not?

If you are holding a conference or sales meeting, are you choosing LEED-certified hotels?

Here is the best list I can find that shows LEED-certified hotels across the US.

Let’s practice what we preach.

Unless more and more people support LEED certified businesses, fewer organizations will spend the time and money to build them.

Let’s not make LEED-certification a fad. Let’s make it the new norm.

Here’s to a good night’s sleep … at a green hotel.

Ask Us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.
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Robert Piller, President of Eco Marketing Solutions, has over 25 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of reusable and organic tote bags, recycled and biodegradable water bottles, recycled pens and pencils in the country.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find biodegradable, organic and recycled imprinted promotional items in your price range and time frame.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Follow ecomarketing on Twitter

Six Ways To Measure the Effectiveness of Your “Go Green” Program

November 16th, 2009 2 comments

Because I have been working with hundreds of companies that have implemented “go green” campaigns over the past few years, I often wonder how to quantify the effectiveness of these programs.

There are dozens of reasons that an organization will want to run a green initiative—from good corporate stewardship to trying to improve their corporate image in the community or within their industry…and everything in between. Read more…

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