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Posts Tagged ‘going green’

Green Marketing: Forget About the Masses. Find the Influencers

July 29th, 2014 No comments

Is Your Green Marketing Campaign Trying to Be Too Broad?

green-marketing

Austin, Texas: When it comes to green marketing, sometimes trying to be all things to all people serves your target audience wrong.

Your target audience is not EVERYONE.

It is a nice goal–but 100% unrealistic.

What audience can you have the most impact trying to woo or persuade?

That is where you should spend the bulk of your green marketing efforts.  Then as that reach expands through your efforts and grass roots marketing, you can try to broaden that audience.

For cities and utilities looking to reduce energy or water usage, find the influencers–and work backwards.

Those influencers can be teachers and ministers.

It can be manufacturers and local club or civic leaders.

Reach out to them to help you spread your message.

If you are a business providing a green product or service, then who are your influencers?

Mothers of young children or babies?

Dual income adults with no kids?

Know who your specific target audience is and work backwards.

As a business to business provider of eco-friendly promotional items, I get calls all the time from organizations asking me to advertise in magazines or go to trade shows that do not fit my target audience.  Sure, it would  be nice to go to consumer trade shows and talk to moms and kids about the environment.  But that just is not my target audience and my advertising and marketing budget would soon be wasted and used up.

I prefer business to business marketing forums where I can speak to my potential clients — then I try to pare it down more specifically.

You should do the same.

Not all marketing events are for you — no matter how good it feels.

Learn who your target audience is and then find those influencers that you can specifically target to maximize your campaign’s efficiency and improve your return on investment.

Happy Green Marketing!

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

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Going Green: Is It All About Narcissism?

June 26th, 2014 No comments

Narcissism May Be at The Heart Of Much of the Green Consumer Spending

marketing green products to narcissists

Austin, TX: National Public Radio had an excellent segment today on how narcissism affects green consumer purchases.

In the study they described, they found that narcissists shop and buy green to be noticed and recognized as being environmentally sensitive.

In fact, the study points out three main takeaways about going green and narcissism:

1) Narcissists like to buy green products in public–where everyone can see how eco-conscious they are.

Think of Whole Foods and Trader Joe’s shoppers.  Narcissists are much less likely to purchase eco-friendly products online–as nobody can see them making that purchase.

2) Narcissists like to buy green products that can be visibly noticed.  Think about Prius cars, green backpacks and messenger bags, green water bottles that are clearly marked as “eco-friendly”, clothing, etc.

They did a test where narcissists can by what they thought was either a green laptop or a green desktop computer – or both.

The narcissists overwhelmingly chose the green laptop–as it will be carried around, taken to coffee shops and be noticed a lot more.

3) Narcissists like to pay more for a green product–so people can see that they put their money where their mouth is.

The study gave an example of a green-friendly backpack that did not sell very well when it was marked lower than competing non-green backpacks.  However, once the store raised the price on the green backpack to more than the non-green ones, sales soared.

This philosophy is interesting –especially if you are marketing a green product or service.

Are your eco-friendly customers narcissists?

Now you know the tell-tale signs of narcissistic green consumers…and how to make them feel good about buying green.

Not all consumers that buy green are narcissists.

Many are doing it out of their string core belief that they want to reduce their carbon footprint and leave a greener planet for the next generations.

But many of your customers will be narcissists.

Embrace them and market to them as they want to be marketed to.

It’s a win-win situation.

Here’s to a greener tomorrow!

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

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Do Your Customers Understand The Benefits of Buying Eco-Friendly Products?

June 9th, 2014 No comments

How Aware Are Your Customers of the Value of Buying Eco-Friendly Products?

eco-friendly promotional productsAustin, Texas: For those of us selling eco-friendly products, we often make the mistake of thinking that everyone understands the benefits and virtues of “buying green”.

Nothing can be further from the truth.

I often have the need to explain why my customers should be buying eco-friendly promotional products from my company, EcoMarketingSolutions.com — even when they sell organic or eco-friendly products themselves.

Customers need to be constantly re-educated on why buying eco-friendly products is right for THEIR company.

They need to understand your production and procurement methods.

They need to understand more about your recyclability.

But more important, your customers need to be made more aware of why buying eco-friendly products is the right fit for their company.

It goes beyond corporate sustainability just for marketing purposes.

You must connect with their core values and belief systems.

You must remind them of why their customers prefer eco-friendly products and solutions.

And you must remind them often and consistently–as buyers (and their bosses0 turn over and will be questioning the value of a buying eco-friendly…especially around budget time.

Not every company wants to buy eco-friendly products…usually because they are not sold on the benefits.

We must understand that.

However, there are many others that would like to buy eco-friendly products–if they just understood the benefits a little bit more.

And it is our job, as purveyors, providers and producers of eco-friendly products, to do our part to hep educate both our customers, and their consumers, of the value and need to buy eco-friendly products.

Here’s to a greener tomorrow, today!

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Robert Piller, President of Eco Marketing Solutions, has over 35 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of recycled imprinted bags,  recycled promotional water bottles, imprinted live tree seedlings and recycled logo journals and jotters and  recycled imprinted USB flash drives in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 750,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

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Should Green Marketing Companies Have a Higher Bar to Pass for Credibility?

June 5th, 2014 No comments

Raising the Bar for Green Marketing Claims

green marketers

 

 

Austin, Texas: As green marketers, we make lots of claims:

  • Organic
  • Environmentally-Friendly
  • Recyclable
  • Made from Recycled Materials

However, too many of these claims are unsubstantiated or vague, at best — and not up to the Green Guides standards.

I think that when making claims about product safety, health, and yes–environmental stewardship, we should always err on the side of full disclosure.

At Eco Marketing Solutions, we sell green promotional products: imprinted items that are made of recycled materials or from organic materials.

With over 400,000 products in our line, we have a team of people dedicated to updating every item in our online catalog for accuracy and disclosure.

We are not there yet, but we are working on it every single day.

It is a time-consuming (and expensive) task, but when finished, our customers will know if a product is made form post-consumer waste, what percentage of the product is made from recycled materials, etc.

Are you spending your time clarifying green facts and figures – or are you intentionally keeping things blurry?

Customers appreciate honesty–even if it is not entirely what they were hoping for.

There is too much pseudo information out there –which only make sour jobs as green marketers harder.

Casting a shadow of doubt on your product only makes your company seem less than honest.

Green marketers should be held accountable to a higher standard–as we are all in this together.

Here’s to a greener tomorrow, today!

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

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Green Marketing 101: Tell Your Origin Story?

May 12th, 2014 No comments

Are You Telling Your Story of Your Company’s Creation?

promoting your green company

Austin, Texas: Most green companies have an interesting story to tell.

They were created to solve an environmental  problem–such as to reduce waste, to cut carbon emissions, to encourage environmental education, to educate on the need for more recycling, etc.

But are you telling your story often enough?

Here is an excellent short article on the power of creating and promoting your organization’s origin story.

What sets your organization apart is the story of how you got started.

Tell us why you got started.

Describe conditions before you got started and afterwards.

Explain to us the need that you saw in the marketplace for a greener alternative

People buy from organization’s that have a unique story to tell.
What’s your original story?

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Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

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Post-Earth Day Marketing Allows You To Avoid Over-Saturation

April 29th, 2014 No comments

Post-Earth Day Marketing Can You You More Impact for Your Promotional Dollar

earth day marketing ideasAustin, Texas: I had a client call me last week to say that he is so happy that Earth Day has ended so he does not have to worry about his marketing plans until next year.

What a mistake!

I advise my clients to spend a large portion of their marketing budget centered around Earth Day and Spring events–but to hold back at least 30% for the rest of the year.

Environmental messages after Earth Day can cost you much less money –while also helping you to stay top of mind all year long.

Think of Earth Day marketing as your launching pad–but consider the rest of the year as your opportunity to keep your branding and messaging out in front of your clients and prospects.

The field is much less crowded after Earth Day–so your messaging can have more impact–like Christmas in July for retailers.

Be creative.

Tie in to local or newsworthy events.

Keep spreading your environmental message

Combating climate change should not be a one day event for your company.

People see right through it.

Earth Day marketing should be a year-round campaign for your organization.

What environmental message will you be promoting next month?  And the month after that?

Let’s help people to reduce their carbon footprint 12 months a year.

Earth Day Should Be Promoted Every Day!

Happy Marketing!

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

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Going Green: It’s a Year-Long Commitment..Every Year

December 4th, 2013 No comments

Going Green: It’s More Than Just a Slogan!

going-green-is-more-than-just -a-sloganAustin, Texas: As this year winds down it is time to review our year and look introspectively at our results.

This gives us a chance to see what we have been doing correctly, what needs to be improved and what needs to be replaced.

Our job is to help companies that are “Going Green” to better promote their objective and plans to their targeted audience.

I am constantly asking our team if we are helping our customers “go green enough”?

If our clients think about promoting their recycling programs or green services at Earth Day alone–they are not maximizing their branding opportunity.

Going Green is helping our client’s clients to think green more often than they are currently doing.

Going green is helping people to think about their environmental choices on a more frequent basis.

If they only “think green” on Earth Day–what a wasted opportunity!

What can we do to help people think of going green on a more regular basis?

Is it more educational discussions, webinars, town halls, etc.?

Is it more green contests on social media sites?

Is it more programs co-marketed with other like-minded green organizations that will help multiply the efforts?

Is it a series of green reminders that are sent by email weekly or are pasted onto recycling bins?

Let us know what has been helping to build environmental awareness in your company and in your community so we can share these ideas with the public.

We welcome these ideas so that we can leave a greener planet behind.

Here’s to a greener tomorrow, today.

——————-

Robert Piller, President of Eco Marketing Solutions, has over 30 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items,  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

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How Is Customer Perception Affecting Reality When It Comes to Your Green Positioning?

November 6th, 2013 No comments

Are You Practicing What You Preach In Your Green Marketing Campaigns?

strategies to improve your green perceptionby Robert Piller

Austin, Texas. I ordered a recycled beanie cap the other day from a retailer who is well-known for being environmentally-friendly – and was surprised at the size of the box it came in.  It could have held a microwave oven when a small padded envelope would have worked just as well.

Perception is reality … and even more so for green companies.

Everyone is out for a “GOTCHA”” moment – so companies that call themselves stewards of the environment or those that practice corporate social responsibility should be on guard at all times…and practice a higher standard.

The way a company acts creates a perception in the customer’s mind.

Here are some simple green marketing strategies to keep your actions more closely aligned with your mission.

If you are shipping products–use the smallest box or packaging possible that will ensure safe delivery.

We like to use “used boxes” –packing products in other shipping boxes that we have received.

We keep all usable boxes in our shipping department and use these for many products.

Reuse beats recycling all day long.

Place a small sticker on the box telling your customers that you are Reusing the Box to Help reduce Your Carbon Footprint – and encourage the to so the same thing with the box.

Same holds true for your corporate handouts – are they printed on FSC certified paper or recycled stock?

Your promotional materials– are they all made from recycled or organic materials?

Your trade show uniforms or clothing – are they made from recycled or sustainable materials?

Your booth materials–same question?

Saying you are environmentally-friendly and actually being green should be one and the same.

Customers perceive you for how you act and appear to them – not what you say about yourself.

Review your green marketing strategies – and start planning to make it greener for 2014.

Here’s to a greener tomorrow, today.

——————-

Robert Piller, President of Eco Marketing Solutions, has over 30 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant gifts, seeded paper promotional items,  recycled imprinted pens and pencils in the country. In addition to being a noted writer on issues of social and safety compliance, Robert Piller recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

 


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How Much Time & Effort Should Be Spent Trying to Sway Climate Change Deniers?

October 1st, 2013 No comments

Focus the Green Debate on Those Most Likely to Understand Climate Change Rather than Focusing on Non-Believers

climate changeby Robert Piller

Austin, Texas:  The  U.N. Intergovernmental Panel on Climate Change’s latest scientific assessment on climate science came out last Friday, and it’s findings and results leave much open to discussion.

The report found that “each of the past three decades has been warmer than all preceding decades since 1850, and the period from 1983-2012 was “likely” the warmest 30-year period of the past 1,400 years in the Northern Hemisphere.”

The study projects that “global surface temperatures are likely to exceed 2.7°F above preindustrial levels by the end of the century and will likely range from 0.54°F to 8.64°F above 1986-2005 levels, depending on greenhouse gas emissions.”

Now, we can all make dire predictions about how climate change  will affect the planet over the next 50-100 years–it can only be speculation.

Prognosticators on both sides of the debate can use this data to prove or disprove the warming trend –and that past predictions have fallen short of actuality.

My thoughts are that the environmental debate should be focused on swaying those that are confused and/or conflicted on the topic, as well as the most ardent proponents of the green discussion.

Climate change deniers cannot be persuaded–and the time, energy and effort is better spent elsewhere.

Arguing about the need for emission controls and a reduction in fossil fuels to a climate change denier is akin to arguing religion to an ultra-orthodox religious zealot (of any religion).  It just is not going to sway the,

Fortunately, with enough education and proper awareness, we can try to win the undecided vote–just as if this was an election campaign.

Those on our side need to be motivated and recognized.  Those in the middle can be swayed with proper focus. Those on the far extremes–forget about them!

But let’s promise to engage the “undecideds” with facts – and not with grandiose rhetoric, name calling, and predictions of gloom and doom.

Predictions are just that–predictions.

But facts can be backed up …and if we can show honestly and sincerely that humans can affect climate change and that it is not too late, we can win more to our green cause.

Let’s win this climate change debate with intelligence.

Let’s educate.

Let’s inspire

Let’s encourage fair and honest debate.

But let’s not waste another second arguing with a zealot.

Our time is more valuable than that.

Here’s to a greener tomorrow, today.

——————-

Robert Piller, President of Eco Marketing Solutions, has over 29 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of recycled and reusable water bottles and imprinted coffee mugs, reusable and organic tote bags, recycled pens and pencils in the country. In addition to being a noted writer on issues of social and safety compliance, Robert Piller recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

 


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How Much Time Are You Spending Volunteering for Green Causes?

August 8th, 2013 No comments

Are You Still Volunteering Your Time for Green Causes?

By Robert Piller

how much time are your spending on green causes

Austin, Texas: I was talking with an environmental activist the other day and she explained that the number of people who have been volunteering for her events has dropped considerably over the past 18 months.

Perhaps some of that decrease can be explained away by the fact that many of these volunteers have gotten full-time jobs as the economy improves.

That’s great, but activism can be done in your spare time.

But is apathy setting in already for the green movement?

This movement has just starting to make strides and is still inn its infancy.

Apathy? Come on.  We can do better!

Let’s double-down on our efforts to improve the air quality in our cities. Let’s continue to fight for cleaner water and for fracking regulations.

Let’s not let big business get carte blanche on their agendas.

Let’s fight for changes that can be implemented and that are reasonable to the voting public.

If we walk away from the green movement now, most of our efforts will have been in vain.

Get more active.

Recruit more volunteers.

Speak at more venues.

Make Earth Day a huge event again.

Talk to your local political candidates.

Encourage students to recycle more.

Engage with seniors to help fight for their grandchildren’s planet.

Let’s make “Going Green” cool again.

Let’s try to fight for the green movement for an extra hour per week.

That’s 50 extra hours per year.

Multiply that by thousands of volunteers and we can reinvigorate this green movement.

Now let’s get started.

Here’s to a greener tomorrow, today.

——————-

Robert Piller, President of Eco Marketing Solutions, has over 29 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of recycled and reusable water bottles and imprinted coffee mugs, reusable and organic tote bags, recycled pens and pencils in the country. In addition to being a noted writer on issues of social and safety compliance, Robert Piller recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification. His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find biodegradable, organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

 


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