Partial Client List

April 6th, 2016 No comments

Thank you for such a wonderful first 60 years. Here’s to another 60 years!!
client-list

Categories: green marketing Tags:

Product Safety & Social Compliance Statement

April 4th, 2016 No comments

Eco Marketing Solutions is committed to conducting all of our business activities with integrity, social responsibility and in compliance with all legal and ethical standards of each of the countries we conduct business in.

We carefully vet all our suppliers and their factories as both quality and safety are our most critical concerns.

Eco Marketing Solutions and its manufacturers shall comply with all applicable national, state, provincial and local laws and regulations, industry standards, UN Conventions, and any other requirements that pertain to product safety, employment practices and product manufacturing.

Eco Marketing Solutions requires strict compliance with this commonly accepted Code of Conduct from all of our suppliers, manufacturers, subcontractors and other production facilities. Eco Marketing Solutions believes that by insisting on compliance, it will allow us to offer safe products, produced in a safe environment, while complying with all applicable national, local and international laws and regulations. To do this, they must ensure compliance with the following:

 

Child Labor

 

Eco Marketing Solutions absolutely forbids the use of child labor as defined by ILO and United Nations Conventions or by the national law of the country where the work is being performed.

All employees must meet the country’s minimum age requirement to act as labor.

All factories that conduct business with Eco Marketing Solutions must maintain official records that verify the employee’s date of birth and date of employment. This documentation must be available for inspection at any time.

Forced Labor

 

Eco Marketing Solutions prohibits the use of prison or forced labor in the manufacturing of our products. This policy extends to all other third party suppliers or subcontractors that are involved in the manufacturing of Eco Marketing Solutions’ products.

 

Wages, Hours and Benefits

 

Our manufacturers and their associated suppliers must comply with all laws regulating wages, working hours, overtime and employee benefits for the particular country in which they are located.

All workers must be paid at least the national minimum wage.

 

Freedom of Association

We respect the rights of employees to associate or organize without fear of reprisal or interference. If employees are represented by an organization recognized under law, we respect the right to bargain collectively.

 

Prohibition of Discriminatory Practices

 

Workers will not experience discrimination in hiring, remuneration, access to training, promotion, termination or retirement based on gender, age, religion, race, caste, social background, disability, ethnic and national origin, political affiliation, sexual orientation, or any other personal characteristics.

Health and Safety

 

The workplace must be a safe and healthy environment based on the recognized international standards, local laws and regulations.

The factory and all work areas must be well lighted and ventilated.

The workplace must have sufficient operational and inspected fire extinguishers, and people trained to operate them. The workplace must also have functioning fire alarms.

All work areas must have clearly marked exits. These exits must remain unlocked and accessible during all working hours.

All doors, aisles, exits, stairwells and traffic areas are to be kept clear and accessible for easy evacuation.

All equipment must be maintained in good operating condition and up to code.

All factories must provide a well-stocked first-aid kit in each work area.

 

Environmental Issues

 

All factories must abide by all local and national environmental laws.

The factory must have in place policies and procedures for waste management, handling and disposal of chemicals and other dangerous materials. All emissions and effluent treatments must meet or exceed minimum legal and regulatory requirements.

Eco Marketing Solutions insists our vendors and their associated suppliers share our commitment to a clean and safe environment.

Eco Marketing Solutions reserves the right to either conduct its own inspections or have an appointed third party organization conduct inspections of Eco Marketing Solutions’ supplier’s factories, workplace environments, employment practices, records, and facilities at any time to ensure they are operating at a level meeting or exceeding Eco Marketing Solutions’ high standards.

California Proposition 65 Statements

 

All products shipped by Eco Marketing Solutions into the State of California are subject to Proposition 65 regulations. Proposition 65 is also known as The Safe Drinking Water and Toxic Enforcement Act of 1986. Proposition 65 was originally enacted to protect California citizens and the State’s drinking water supply from various chemicals determined by a state agency to cause birth defects, cancer or other diseases or harm. Over 850 chemicals are now included on California’s list of Proposition 65 chemicals. A complete list of chemicals can be found at www.oehha.ca.gov/prop65.

Proposition 65 requires any person or company to give a “clear and reasonable warning” to any individuals before “knowingly and intentionally” exposing them to any of the listed Proposition 65 chemicals during the course of doing business. The regulation includes activities that involve manufacturing, assembling, distributing, storing, selling or any other activity that involves the transfer of consumer products.

This warning must occur unless the person or company can demonstrate that the exposure to the chemical is so small that it causes “no significant risk” or “no observable effect.” For most of the Proposition 65 chemicals, the Office of Environmental Health Hazard Assessment has determined “safe harbor” levels of exposure. As long as the chemical level falls below the “safe harbor” level, no warning is required.

Eco Marketing Solutions is committed to providing high quality, safe products for our customers. We have always and will continue to work with our vendors and suppliers to ensure all raw materials purchased from them will meet Proposition 65 standards. In addition to Proposition 65 compliance, Eco Marketing Solutions has also instituted testing and documentation procedures to help ensure that all of our products comply with all federal and state requirements.

Companies are becoming increasingly vulnerable to lawsuits relating to Proposition 65. Any section of Proposition 65 may be enforced by the California Attorney General, local district attorneys, and private plaintiffs filing suits in the public interest. Proposition 65 does not just cover items manufactured in California. It covers all products entering California. Businesses located outside the state that ship products to California fall under the regulation.

Eco Marketing Solutions’ efforts have primarily focused on the third party testing for signs of lead content in our products. Lead has traditionally been the primary concern for our customers and the main focus of Proposition 65 litigation. Our third party testing is designed to confirm that the product’s lining and exterior meet “safe harbor” requirements for lead content that have been accepted by Proposition 65 and California courts.

Eco Marketing Solutions cannot test every piece of product it ships into California and has not tested its products for every one of the over 850 Proposition 65 chemicals in addition to lead. Because of this, our customers may have some concern regarding Proposition 65 compliance. One option to ensure compliance is to include a label on all products that may ship to the State of California.
The label would state the following: WARNING: This product contains chemicals known to the State of California to cause cancer, birth defects or other reproductive harm.

Please contact us for more information on Proposition 65 and Eco Marketing Solutions’ compliance program.

 

Statement of Lead Content in Inks

 

Eco Marketing Solutions is committed to providing high quality, safe products for our customers. Eco Marketing Solutions is continually working with our vendors to ensure all materials used in the production of our products meet all federal and state health and safety standards, including California Proposition 65.

Eco Marketing Solutions purchases inks and other supplies from a number of suppliers throughout the United States. Our ink suppliers have conducted extensive testing to document the lead content for all ink systems we currently use to decorate our products. The lead content of all the inks Eco Marketing Solutions uses meet all current local and federal regulations. Testing data is available upon request.

CPSIA Compliance

 

Eco Marketing Solutions has developed a comprehensive program to ensure products manufactured for our company comply with the Consumer Product Safety Improvement Act (CPSIA) of 2008. Eco Marketing Solutions CPSIA program includes testing for all CPSC-regulated standards applicable to our products, including lead content and lead in substrates, products containing certain phthalates and lead in paint and surface coatings.

Certain sections of the law do pertain to the Promotional Products Industry, specifically to those items classified as Children’s Products. All the items found in our online catalog are designed to meet applicable Federal and State regulations. However, these items are not designed for, or intended for use by children (unless marked otherwise). Despite this, Eco Marketing Solutions has undertaken testing campaigns to ensure that certain products that may appeal to children meet CPSIA requirements.

Eco Marketing Solutions utilizes accredited third party testing labs. These testing labs issue certificates to substantiate that the tested products meet all applicable CPSIA requirements.  Eco Marketing Solutions also maintains General Certificate of Compliance (GCC) forms for all products in our line that may appeal to children as well as products requiring general certification. These forms are available upon request.

Depending on what is reasonably practical, Eco Marketing Solutions satisfies the tracking label requirement by providing compliant tracking information on either individual item labeling or more commonly on packaging.

Though some CPSIA issues remain open and fluid, Eco Marketing Solutions wants to assure our customers that we are vigorously pursuing compliance with not only CPSIA, but all federal and local regulations and that we have a comprehensive testing and documentation program in place.

Categories: Eco-Friendly Businesses Tags:

Eco Marketing Solutions: Code of Conduct

April 4th, 2016 No comments

Our Code of Conduct

 

Code of Product Responsibility Conduct

ECO MARKETING SOLUTIONS’ COMMITMENT TO ETHICAL AND RESPONSIBLE CONDUCT 
Eco Marketing Solutions believes we must not only meet the expectations of our customers and consumers, we must exceed those expectations. To that end, we have adopted standards for the safety, quality and integrity of our products and processes and we are committed to respecting the rights of individuals and protecting the environment. We are dedicated to complying with all applicable laws and to conduct business in an ethical and responsible manner.

Product Safety
We will comply with all applicable laws and regulations regarding safety of products we sell. We will meet applicable recognized voluntary industry standards for our products and processes and try to surpass them whenever possible.

No Abuse Of Labor
We will not use any form of forced labor, including indentured, prison, bonded or slave labor. We will not use physical or verbal harassment or abuse to discipline employees.

No Child Labor
We will not use child labor. We will comply with all minimum age provisions of applicable laws and regulations.

Freedom Of Association We respect the rights of employees to associate or organize without fear of reprisal or interference. If employees are represented by an organization recognized under law, we respect the right to bargain collectively.

No Discrimination
We will not discriminate in hiring and employment practices on the basis of age, nationality, race, religion, social or ethnic orientation, gender or disability.

Hours And Wages
We will comply with all applicable wage, work hours, hiring, benefits, and overtime laws and regulations.
In the absence of law in a particular location relating to product safety, labor, employment, environment or working conditions, the spirit and intent of these policies shall be met.

Workplace Conditions
We will provide a safe, healthy and secure workplace. We will abide by all applicable laws and regulations for safety and health. Proper sanitation, lighting, ventilation and fire safety protection will be provided.

Environment
We abide by all applicable environmental laws and regulations. We will manage our environmental footprint to minimize the adverse impact on the environment. We will manage our energy, water and waste systems for maximum efficiency and minimal adverse impact on the environment.

Subcontractors And Sources
We require all businesses that support our business as subcontractors, manufacturers or sources of goods to comply with all of the same policies stated in our Commitment to Ethical and Responsible Conduct Policy. All subcontractors and suppliers are required to comply with all applicable and national laws.

We expect those businesses to develop and implement internal business procedures to ensure compliance with our policy.

Categories: green marketing Tags:

7 Questions to Ask Yourself To Improve Your Green Marketing Sales Next Year Year

December 2nd, 2015 No comments

Is It Time To Re-Visit Your Green Marketing Plans for 2016?

Green Marketing Goals

Austin, Texas: As the year quickly comes to an end, it is a great time to  review your green marketing goals .and to see how close you were to your objectives.

Too often we just roll from one year to the next without taking the time to see what we had done correctly and what needs improving.

I like to go to a Starbucks or other location and bring an old school bound journal and sit, think and review for about an hour or so…and just think and write.

I like to think about my vision and write down some key thoughts and ideas.  Then I break them down to see the best ways to reach each of those goals.

Here are 7 questions to ask yourself to plan for a successful new year of green marketing:

1) What was your top green marketing goal last year? Did you meet it?  Did you even have one?

2) What can you do to improve your outreach for next year?  How will you go about achieving that goal?

3) What is your top priority for next year in terms of sales? What steps are needed to reach that goal?

4) What was your biggest disappointment of this year? Why? What could you have done differently?

5) If money wasn’t an object, what would you change about your business? How would that change things?

6)If the economy slows down next year, how will you adjust your marketing strategies?  What can you do to pre-empt a downturn from affecting you?

7) How many podcasts and/or speeches have you given on the benefits of going green?  If green is your mission, then outreach is crucial in both spreading the gospel and in promoting your brand. How can you do a better job in communicating the importance of going green or about the dangers of climate change?

You can come up with others.

Just think about your green marketing vision, plans, goals — and start writing.  

No erasers.

One thought per page.

And just keep writing until you cannot think any longer.

It is a fun and very useful activity and it should work well for you.

Let me know how you do next year.  I’d love to know if you’ve reached or exceeded your goals.

Happy New year and Happy Promoting!

Sign Up For Email

——————-

Robert Piller, President of Eco Marketing Solutions, has over 35 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of recycled imprinted bags,  recycled promotional water bottles, imprinted live tree seedlings and recycled logo journals and jotters and  recycled imprinted USB flash drives in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 750,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

Follow Me on Google +

Are Your Promoting Your Mission With Your Promotional Products?

May 7th, 2015 No comments

Do Your Promotional Products and Advertising Campaigns Describe and Promote Your Social Mission?

Mission-Statement

Austin, Texas: Many of us have participated in Earth Day events to promote our brands with green promotional product.

Others use trade shows to promote their message.

If you are a green business, your target audience wants more information about your mission.

They need to be reassured about how you are green, your sourcing methods, your mission, etc.

Too many companies just assume that because they have the word “green” or “organic” or “eco” in their names, that their customers will understand and “get it”.

However, you are doing a disservice by not explaining your mission on every transaction.

In your signage.

In your ads.

In your promotional products.

Yes, a simple mission statement on the backs of your imprinted water bottles or a url that links to your mission statement on your website will be most beneficial in reinforcing or reminding your customers of why they buy from you (or should buy from you).

Present clients like to be reminded of why they buy from you. It makes them feel better and smarter about themselves.

But you need to keep reinforcing your green message over and over again so it sinks in.

Just handing out a recycled water bottle or recycled frisbee with your logo on it is not enough. Be sure your mission statement is prominent EVERYWHERE.

Reinforcement of your message is crucial.

People are busy.

They forget.

Remind them why your company is the smart green option for them.

Remind them of your vision. Your vision for the future probably is the same as your customers’ vision.

Make them feel good that they are supporting your business or organization.

Your green mission statement is probably what won them over in the first place.

Keep it fresh in their minds all the time.

Don’t assume they will remember your mission

Happy Promoting!

Sign Up For Email

——————-

Robert Piller, President of Eco Marketing Solutions, has over 35 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of recycled imprinted bags,  recycled promotional water bottles, imprinted live tree seedlings and recycled logo journals and jotters and  recycled imprinted USB flash drives in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 750,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

Follow Me on Google +

What is Your Definition of Green Promotional Products?

January 23rd, 2015 1 comment

Expanding the Reach of Green Promotional Products and Marketing

defining green promotional productsAustin, Texas: How narrowly do you define the term: “green promotional products”?

For some, it means only promotional products made from organic materials.

For some it may mean only recycled promotional products.

Still, others take into account that green promotional products must be reusable or that it reduces waste–such as reusable tote bags and imprinted water bottles.

Many are adding into the scope of green promotional products such tech items as rechargeable phone power chargers (both solar powered power chargers and plug in power chargers) –as they help to prolong the need for throw-away external batteries.

The key is to define what you consider to be green promotional products–or eco-friendly promotional products and to re-evaluate your parameters from time to time.

I had a Fortune 500 client call me this week for what she considered “green promotional products” – and her only parameter was that the items  “not be from a third world sweatshop”.

I would argue that that definition of “green promotional products” is a bit too broad (and I did help her narrow down her new guidelines).

I would also make the case to embrace other promotional items that might not strike you immediately as green friendly.

Keeping in mind the 3R’s: Reduce, Reuse and Recycle– I would suggest that any promotional product that fits at least one of those criteria should be considered a green promotional product.

What is your definition of “green promotional products”?

I’d love to hear it.

Let’s all do our part to increase our green marketing and promote a cleaner environment.

Sign Up For Email

——————-

Robert Piller, President of Eco Marketing Solutions, has over 35 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of recycled imprinted bags,  recycled promotional water bottles, imprinted live tree seedlings and recycled logo journals and jotters and  recycled imprinted USB flash drives in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 750,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

Follow Me on Google +

Eco Friendly Holday Gifts Reflect Your Brand Identity

October 13th, 2014 No comments

Eco Friendly Holiday Gifts: Now Is Your Time to Reinforce Your Brand Identity and Be Consistent With Your Messaging

choosing eco-friendly corporate Holiday giftsAustin, Texas: I am a bit disheartened by the number of my green clients that do not seriously consider eco-friendly logo holiday gifts for their employees and customers.

Choosing eco-friendly Holiday gifts reinforces your brand identity and commitment to the environment.

Building your image on environmental stewardship takes time.

How you present yourself matters–in all forms of correspondences.

If you are not using recycled paper business cards or are not reducing the amount of paper you are using in your handouts–you are giving conflicting signs to your clients and employees.

Same holds true for the corporate logo clothing and all your promotional products.

When giving out Holiday gifts, do your products show the amount of recycled content used or that is is made of organic or natural fibers?

Be consistent in your branding and your image.

If you are a green company–market it proudly.

If you sell eco-friendly products or services–be true to your message.

Your client are probably buying from you BECAUSE you have a green alternative to what they were suing in the past.

Don’t ruin your good reputation by confusing them and going  with non-recycled or non-eco-friendly products for your holiday gifts.

Same holds true for employee gifts.  Your employees are your brand ambassadors.

Be consistent in all your messaging.

Be consistent in your packaging.

Be consistent with your promotional products.

Be consistent with your branded Holiday gifts.

Here’s to a greener tomorrow, today!

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

Follow Me on Google +

The Value and Power of Promotional Tote Bags

September 19th, 2014 No comments

Interesting Facts About Promotional Tote Bags

facts about promotional tote bags

Austin, Texas: We all see the popularity of promotional tote bags.

They are everywhere and are used over and over again.

Now, new statistics from the Advertising Specialty Institute has even more facts about the value of promotional tote bags--as well as other promotional items.

Use promotional tote bags because they are reusable.  Many even are made from recycled or organic materials.

Use them because they are like walking billboards foryour brand.

Use promotional tote bags because they get seen by more people than any other promotional item.

Use them because they are good for the environment and help reduce landfill waste.

Use them because they are handy and functional.

Just use them–again and again.

That is the power of promotional tote bags.

promotional tote bags facts

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

Follow Me on Google +

New Promotional Power Stick Made From Natural Wood

September 10th, 2014 No comments

Eco-Friendly Promotional Power Charger Made From Wood

Eco-Friendly Promotional Power Banks

Austin, Texas: Eco Marketing Solutions has partnered with their sister company, Geek Tech Branding, to bring a natural wood promotional power charger that can feature your logo and branding.

These wooden promotional power chargers are a natural way to promote your commitment to the environment.

They come in several finishes and your logo is laser etched into the wood.

100 piece minimum order–and prices range from $10-$12–depending on order quantity. Each power charger is RoHS and CE certified and comes with a one-year warranty.

For more information on these eco-friendly promotional power chargers, contact Eco Marketing Solutions online or by phone at 512.507.4709.

 

Be Sure to Add Social Media Links to Your Promotional Products

September 5th, 2014 No comments

Printing and Promoting Your Social Media Links on All of Your Promotional Products Will Drive More Traffic

Branding Your Promotional Products With Your Social Media Links

Austin, Texas: One of the most common concerns for my clients is how they can attract more followers to their social media sites.

Are you in that same boat–not getting enough people to visit and interact on your Facebook, Twitter, Instagram, Pinterest and other sites

Take a moment and evaluate all of your advertising , marketing and promotions.  Do they all cross-promote your social media accounts?

I suggest using your social media accounts consistently in all media: print ads, email signature lines, business cards and even on your promotional products.

I tend to question every promotional product order that we get that does not include a link to at least one social media site.

Even the NBA is including their Twitter handle (@NBA) on all game balls–because it gets noticed and drives traffic.

Start putting your Twitter handle on your promotional products and all other forms of marketing.

And be consistent in promoting them.

Cross promote your social media sites with promotional products and other forms of marketing.  

Don’t view social media as a stand alone marketing venue.

If you do not promote those sites, how do you expect to draw attention to them?

Keep your social media links front and center in all communications and watch your traffic increase.

Happy Promoting!

——————-

Robert Piller, President of Eco Marketing Solutions, has over 33 years of experience in running and implementing promotional marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of organic promotional products,   imprinted bamboo promotional items, imprinted live tree seedlings and plant giftsseeded paper promotional items and  recycled imprinted pens and pencils in the country.

In addition to being a noted writer on issues of social and safety compliance, Robert Piller has recently completed his CAS degree and BASI degree — one of the highest honors in the promotional products industry for his years of continuous education and certification.

His company’s website, EcoMarketingSolutions.com, features over 250,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green and promoting environmental stewardship. The site’s handy search tool helps you easily find organic and recycled imprinted promotional items in your price range and time frame.

Eco Marketing Solutions has a strong Code of Conduct as they carefully vet and qualify all their suppliers.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Facebook.com/ecomarketingsolutionsAsk us Your Green Marketing Questions Anytime at  Facebook.com/ecomarketingsolutions and join the conversation.

Follow ecomarketing on Twitter Follow Me on Pinterest

Follow Eco Marketing Solutions on Google+

Follow Me on Google +